Knowing how to behave in front of a camera. Saying the right things when a journalist calls you for comment. Avoiding gaffes and getting quoted for the wrong reasons. These things can be more difficult than you think.

At the same time most public companies, financial institutions, senior business people, analysts and economists relish the opportunity to appear on TV or radio or be quoted in print. They want to tell their own or their company’s story.

That’s what media training is all about. Helping people to get it right. And it’s a kind of poacher-cum-gamekeeper role for me. Who better to help you deal with press enquiries than someone who is the press?

Most of the media training I do I carry out with other media trainers. I bring the specific skills of dealing with the financial and business media. Fellow team members bring other skills such as camera work or advice on visual presentation. If you are looking for media training please get in touch. Together we should be able help you with the training you are looking for.